Zak BenarrochinZak’s Marketing Management and Strategy PublicationWhat are we really seeing?Warby Parker are known to be cool, stylish and budget friendly, so it's no surprise that they also are at the forefront of using AR…Dec 7, 2020Dec 7, 2020
Zak BenarrochinZak’s Marketing Management and Strategy PublicationBeyond The MeatMeatless products have been of big interest to me lately. My group project in this class is on Memphis Meats and I have been studying the…Nov 22, 2020Nov 22, 2020
Zak BenarrochinZak’s Marketing Management and Strategy PublicationIn-creasing my shirt collectionFor many years my go-to place to buy a shirt has always been Charles Tyrwhitt, they are convenient, well priced and have great designs…Nov 9, 2020Nov 9, 2020
Zak BenarrochinZak’s Marketing Management and Strategy PublicationDon’t give me choices!One of my biggest pet peeves, is going to a restaurant and being greeted with a huge menu. For me the dining experience is specifically…Oct 25, 2020Oct 25, 2020
Zak BenarrochinZak’s Marketing Management and Strategy PublicationGodin Vs KerinThe two assigned readings for one my master’s courses in Digital Media and Marketing are Kerin’s book about marketing and Seth Godin’s…Oct 11, 2020Oct 11, 2020
Zak BenarrochinZak’s Marketing Management and Strategy PublicationBot HappyWith the rise of fake news and election interference on social media, fake accounts and bots have definitely come to the limelight. The…Oct 4, 2020Oct 4, 2020
Zak BenarrochinZak’s Marketing Management and Strategy PublicationThe Trader Joe’s CrazeI have to say I was incredibly sceptical of Trader Joe’s when I first moved to the US 3 years ago. I didn't understand what the craze was…Sep 25, 2020Sep 25, 2020
Zak BenarrochinZak’s Marketing Management and Strategy PublicationMy blog & meHey! Thanks for stopping by to check out my first ever blog. I have never written a blog before so please excuse my ameture and noob style…Sep 17, 20201Sep 17, 20201